User-centricity and usability are a premise of digitalization, a current trend for business model innovation based on advanced digital technologies. The article addresses a gap in the literature, in which descriptions of the cases of updating university curricula in usability are lacking. This gap also exists in the practice. The study uses the example of a project for revising the content of usability courses at the University of Turku as a case. The research objective is to explore an integrative approach to usability education. For this, we consider the data collected via interviews with the faculty teaching usability subjects. Thematic analysis is applied to examine the interview outcomes. Recommendations as to updating usability curricula are provided.